Services·Brokerage
Space leased, and a pipeline for the next one
Landlord and tenant representation for office, retail and industrial space in Los Angeles and the San Fernando Valley, run as a repeatable leasing pipeline rather than a scramble each time a lease ends.
Vacancy is rarely a pricing problem. It is usually a speed problem.
The gap between one lease ending and the next one signed is mostly waiting: for a floor plan, for a listing to propagate, for somebody to answer an inquiry that came in on a Saturday. Every day in that gap is rent on a space that still costs the same to hold.
I run leasing as a pipeline with the slow parts automated. The listing publishes once and lands everywhere. Inquiries get answered and qualified without a human waiting on them. Tours get booked rather than chased.
The quality of the offering itself still matters, and that part stays deliberate.
- Landlord representation
- Pricing against live comparables, the marketing package, qualified tour traffic and a shortlist of tenants worth signing, not just the first one who can pay a deposit.
- Tenant representation
- The requirement defined first, then a real search across the submarket, site tours, and a comparison of what each option costs over the full term rather than per square foot per month.
- Listing and marketing
- Written once and published to LoopNet, Crexi and CoStar, plus the Google Business Profile that catches local search.
- Lease analysis
- Effective rent across the term with concessions, escalations, improvement allowance and operating expense structure priced in, so two offers can actually be compared.
- Market intelligence
- A submarket read for greater Los Angeles and the Valley: asking versus achieved rent, concessions and absorption, sourced, with the comparables that do not support the thesis left in.
- Reporting
- Days on market, tour to proposal conversion, the source mix that produced the traffic, and what it cost to generate.
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Position
Pricing read against live comparables, the space itself, and the marketing package. Done before the lease expires, not after.
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Launch
One publish, everywhere, with inquiry handling live from the first hour, evenings and weekends included.
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Transact
Qualification, tours, proposals and lease negotiation, with the pipeline visible to ownership the whole way.
Asked often enough to answer here.
What types of commercial property do you lease?
Office, retail, industrial and mixed use space across Los Angeles and the San Fernando Valley, with small to midsize buildings at the core. That is the segment where an owner is most likely to be leasing without a dedicated team.
Do you represent landlords or tenants?
Both, but never both sides of the same deal. Which side I am on is established in writing before any space is shown, because the advice is genuinely different depending on the answer.
Who pays the commission on a commercial lease?
Usually the landlord, out of the lease consideration, though it is set deal by deal. A tenant with representation therefore often pays nothing directly for it, which is the part many tenants do not realize.
How is commercial leasing different from residential?
Longer terms, negotiated rather than standard documents, and a rent number that means little on its own. Concessions, escalations, improvement allowance and how operating expenses are shared decide what a lease actually costs, and that is where the negotiation happens.
Start here.
Tell me the space, the submarket and when it comes available, or what you are looking for. Thirty minutes is enough to plan it.
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